After returning from Toronto and attending the CGTA recently, I keep seeing the signs of what Debbie Travis was referring to: retailers need to listen to their customers and simply give them what they want. Service, expertise and a place to go - make the store a destination.
Many retailers don't realize they are a destination, they appear to set up shop and open the doors expecting the customers to come and keep coming.
Well like Smith Barney would say "we earn our customers one at a time."
Tilano is no different, since the retailer is our customer and so is the end consumer - double the opportunity! Some might say double trouble.
I loved meeting Debbie Travis since she was very inspiring to how retailer and the manufactures need to work together - "otherwise you will die."
Make shopping easy for the customer no matter the business, everyone has less time these days "especially women" as Debbie put it "WWW, it is not just world wide web, it is WHAT, WOMEN, WANT" - make retailing easy for them.
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